Aldi has recently implemented price reductions on a wide range of products in January, covering various categories such as fresh and frozen foods, pantry staples, household necessities, and personal care items.
Among the discounted items are red lentils now priced at 99p, down from £1.39, porridge sachets reduced to 79p from 99p, and organic steel cut oats discounted to £1.99 from £2.19. Additionally, beef and pork Bolognese mince now cost £4.49, down from £4.79, pork and gammon joints are priced at £3.49, reduced from £3.99, and Specially Selected British cheese is now £2.29, previously £2.59.
Furthermore, sweetcorn is now available for 55p, down from 59p, and a pack of six large free-range eggs is priced at £1.75, reduced from £1.79. Shoppers can also enjoy savings of 50p on selected products, including no beef flank steak priced at £6.99, down from £7.49, and vegetable pieces and meatballs now at £1.49, previously £1.99.
Aldi’s price cuts in January reflect a substantial investment exceeding £22 million to lower prices. Julie Ashfield, Chief Commercial Officer at Aldi UK, emphasized the supermarket’s commitment to providing customers with the best value without compromising on quality, offering hundreds of discounted everyday products, including healthy options.
In addition to the price reductions, Aldi has announced plans to open 40 new stores in the UK this year, with an investment of £370 million. This initiative is part of a larger £1.6 billion two-year investment program aimed at achieving Aldi’s long-term goal of operating 1,500 stores in the UK.
Recent openings in 2025 include stores in various locations such as Kirkintilloch, Eastbourne, Fulham Broadway, and Deeside. Aldi was recognized as the cheapest supermarket in 2025 by Which? consumer rights magazine, holding the top spot for ten out of 12 months, with Lidl being the cheapest twice in July and October last year. The average monthly price difference between Aldi and Lidl throughout the year was just 77p.
In December, Aldi remained the most cost-effective supermarket for a list of 68 items, with an average monthly cost of £123.60, closely followed by Lidl at £123.70 for both Lidl Plus members and non-members. Comparatively, Asda’s average cost for the same items was £134.89, while Tesco Clubcard members paid £135.84 or £139.12 without a Clubcard.